Toys · 2017
Spinners, Unboxing Surprises, and Massive LEGO Builds
In 2017, viral playground trends combined with unboxing mysteries to redefine how kids played with new toys. From pocket-sized kinetic gadgets to sprawling thousand-piece construction sets, the toy industry embraced sensory interactivity and surprise collectibility like never before.
- Playground Craze | Various Makers
Fidget Spinners
These simple ball-bearing spinning gadgets swept schools worldwide in early 2017, becoming an unprecedented viral playground obsession almost overnight.
- Fashion Dolls | MGA Entertainment
L.O.L. Surprise! Tots
Unboxing multi-layered plastic spheres to reveal secret accessories and tiny collectible dolls turned this line into a massive global retail phenomenon.
- Robotic Toys | WowWee
Fingerlings Interactive Baby Monkeys
Clinging tightly to kids' fingers, these wearable robotic pets blinked, squawked, and blew kisses, making them one of the most sought-after holiday items of 2017.
- Building Set | LEGO Group
LEGO Star Wars Millennium Falcon (75192)
Containing 7,541 pieces, this massive Ultimate Collector Series replica debuted as the largest and most detailed official LEGO set ever produced up to that time.
- Board Game | Cephalofair Games
Gloomhaven
Isaac Childres' monumental fantasy campaign board game hit retail shelves to legendary acclaim, rapidly climbing to the top spot on global tabletop rankings.
- Trading Cards | The Pokémon Company
Pokémon TCG: Sun & Moon Expansion
Introducing powerful GX mechanics and Alolan regional variants, this card set revitalized competitive play and sparked a fresh wave of collector fervor.
- Mini Collectibles | Spin Master
Hatchimals Colleggtibles
Expanding on the egg-hatching craze, these pocket-sized speckled eggs required kids to rub a heat-sensitive heart until it changed color to crack open tiny creatures.
- Action Figures | Hasbro
Star Wars: The Last Jedi Black Series
Unveiled during Force Friday II in September, these highly detailed six-inch action figures gave fans their first physical collectibles from the upcoming saga film.
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